Brian Tracy’s Self-Concept in Business: The Self-Ideal, Collective Self-Image, and Self-Esteem

Brian Tracy’s idea of the self-concept in business is original. In his first book, Maximum Achievement, he takes the three elements of personal self-concept — self-ideal, self-image, and self-esteem — and he applies them to business. Who is Brian Tracy? Brian Tracy is a business author of over 70 books and an entrepreneur who has […]
Goal Achievement: The Away/Towards Principle

Goal achievement matters more than goal setting. Many teachers focus on how to set goals because it’s easier to focus on getting clarity than on taking action. In the last three months of 2023, when I was still living in Melbourne, I had two deaths of people close to me, one after the other. In […]